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Tracy Mak Studio

Boost Your Website Reach with Accessibility? 🚀 Yes, Please!

Published about 1 year ago • 2 min read

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Hi Reader,

It’s been a rough few weeks over here. I unfortunately had an impromptu anatomy lesson during my work out when I heard a “pop” and immediately felt pain on my left side. Apparently, the bottom few ribs are called “floating ribs” and you can pop them out of place, causing an injury like a sprain in your ribs.

Standing at a whopping 5 feet tall, I already had issues reaching things on the top shelf. But after this injury, reaching up to grab food in our pantry ain’t happening. Our countertops have a ton of “top shelf” food on it right now, just to make life easier.

Just like how I had to adjust to my current limitations, improving your website to be more accessible to people with disabilities and limitations has many advantages, including:

  • Expanding market reach to millions of potential clients who have disabilities and can now easily navigate your website and read about your services.
  • Improved user experience (UX) for all of your website visitors. Enhancements like easier navigation, readable text, and more intuitive design make your website a joy to use, boosting overall satisfaction and attracting repeat users.
  • SEO advantages like increased traffic from search engines. Google loves accessible sites because they tend to have clearer structures and richer content.
  • Positive Brand Image - Clients and users will appreciate your commitment to inclusivity, strengthening their trust and loyalty to your brand.
  • Legal Protection - By complying with accessibility laws, you're reducing your legal risks and showing that your business is both law-abiding and ethical.
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If this email is the first time you’ve thought about website accessibility, don’t worry! I’ve gotchu! Luckily, many of the common accessibility mistakes are easy to fix! Like tagging your headings in the right order, or making sure your text has enough contrast with the background. I cover this more in an in-depth blog post about website accessibility that you can read here.

Testing accessibility is one of the many audits that I do in my C3 Website Review & Roadmap. I also test site speed, check for broken links, and pinpoint SEO weaknesses. Once the Review portion is done, I also deliver an actionable Roadmap with tutorials on how to improve your website based on the Review.

If you’d like to learn more about the C3 Website Review & Roadmap, click here! You can also reserve a time slot directly on my website.

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In Case You Missed It...

Benefits of Website Accessibility for Group & Private Practices

8 Creative Ways to Get More Online Reviews

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More ways I can help you in your practice, Reader⤵️

⭐ Want to stand out in online search results? Check out my Ultimate Guide to Amplify SEO with Online Reviews for ethical request methods to HIPAA-compliant response guidelines & templates.

🗺️ Have a goal you want to achieve but don't know how your website or online presence can help? Dive into a discovery call with me and come away with a custom step-by-step roadmap to get you closer to your goals. Book a C3 Website Review & Roadmap here.

💻 Interested in creating a strategic website that authentically showcases your brand and attracts your ideal clients? Fill out a Client Application to jump on a Discovery Call with me to see if we're a good fit.

1950 S Rochester Rd #1101, Rochester Hills, MI 48307
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Tracy Mak Studio

Strategic Web Design Studio

Once a month I send out a newsletter round up of the best tips for online marketing, SEO, productivity and more. Read past issues below and subscribe by entering in your email:

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